Jessica Simpson doesn't wear any jeans under $150, so I don't know why she cut a multimillion dollar licensing deal to promote low-priced jeans and apparel. Papa Joe should have realized this before he committed Jess to the deal, duh!!!. It looks like he got caught up in the cutesy name of the jeans "Princy" a nickname that he calls his dear Jess. WTF? I guess he thinks that Jess is the son he never had. Now Jess is being sued by The Tarrant Apparel Group for liking her True Religion jeans (especially her Joey Destroyed pair seen in picture) instead of her $60 namesake ones.